As the deadline for Windows 10's end-of-support approaches, Microsoft is doubling down on persuading users to switch to Windows 11. Their latest tactic? Promoting the new Copilot+ PCs, which they claim to be the ultimate upgrade for anyone still holding onto their old operating system.

In a recent article, Microsoft lays out an enthusiastic case for why upgrading to a Copilot+ PC is not just beneficial, but essential for Windows 10 users. Ironically, those who haven't upgraded are now bombarded with pop-up alerts urging them to make the switch.

Why Opt for a Copilot+ PC?

According to a post on Windows Blogs, titled "Copilot+ PCs are the most performant Windows PCs ever built, now with more AI features that empower you every day," Microsoft heralds these machines as a game-changer. They tout several enticing benefits that could make even the most skeptical users reconsider their options:

- **Performance**: Enjoy a performance boost of up to 13% over the MacBook Air M2, with cutting-edge AI features aimed at enhancing your daily tasks.

- **Speed**: Experience up to 5 times faster performance compared to a five-year-old Windows device, all while benefiting from advanced security features.

- **Battery Life**: The Copilot+ boasts the longest battery life of any Windows PC, offering up to 22 hours of video playback and 15 hours of web browsing on a single charge.

Targeting Windows 10 Users Directly

It's clear Microsoft has set its sights on Windows 10 users. The blog post explicitly mentions them, emphasizing how the Copilot+ PCs present "incredible value," making now the perfect time to invest in a new device.

Additionally, when Windows 10 users ignore these prompts, the company showcases full-screen warnings that stress the benefits of choosing a Copilot+ PC over a standard model, urging users to "level up" their purchase.

A Fresh Push After Mixed Reactions

This renewed focus on the Copilot+ line comes in the wake of a less-than-stellar reception to previous features. Microsoft’s attempts to entice Windows 10 users to upgrade to Windows 11 didn't quite hit the mark, prompting this latest promotional strategy.

So, with the clock ticking down on Windows 10 support, will these enticing offers convince you to make the leap to a Copilot+ PC?