Apple is gearing up to make a bold entry into the smart home market with an innovative new display expected to hit the shelves in 2024. According to industry insider Mark Gurman from Bloomberg, this much-anticipated smart display will utilize a novel operating system dubbed homeOS, which builds upon the foundations of the Apple TV's tvOS, much like the software currently powering HomePods.

The upcoming device is set to offer a suite of Apple applications, including Calendar, Notes, and Home, all tailored for seamless smart home integration. Reports also indicate that Apple has been exploring prototypes equipped with magnets for easy wall-mounting, a user-friendly feature that could make it an attractive addition to any modern home. Additionally, this smart display is expected to incorporate advanced Apple Intelligence capabilities, a feature not available on current HomePods.

Speculation surrounding this device has been circulating for quite some time, with various design concepts including everything from a HomePod with an integrated display to a more futuristic option involving a robotic arm that swivels to face users during video calls. As these ideas transition from mere concepts to tangible products, excitement is building within the tech community.

Recent rumors have also hinted at a 'HomeAccessory' device that might offer a square shape, enabling users to control it using hand gestures from a distance. Such advancements point toward an increasingly intuitive control system in Apple's smart home ecosystem. MacRumors further supported these claims by identifying code indicating the existence of this device and homeOS.

This new smart display appears to be a more practical solution compared to Apple's previous robotic screen visions. For those who have tried using an iPad as a dedicated smart home controller, the experience can be less than satisfactory—something Apple seems keen to address. Consumers can expect a simpler, more affordable solution that's tailor-made for the smart home experience.

Overall, if holds true, this innovation could change the way we interact with our homes, making it easier and more intuitive than ever. Stay tuned for updates as we await its official unveiling, which seems just around the corner!