Finance

The Trump Tariff Effect: Tourists from Affected Nations Are Avoiding the US

2025-05-27

Author: Ting

Travel Trends Shift Amid Tariff Turmoil

In a striking trend, holidaymakers from nations severely impacted by Donald Trump's trade tariffs are crossing the United States off their travel itinerary. Fresh data from Trivago, a popular hotel search platform, reveals that international travelers are thinking twice before planning a US trip.

Dramatic Declines in Bookings from Key Nations

This decline is particularly notable among residents of Japan, Canada, and Mexico, who have sharply reduced their bookings to the US. Canada and Mexico were among the first countries to face Trump's tariff hikes, with a staggering 25% tariff imposed as of February 1.

Canadian travelers are especially irked by Trump's past remarks suggesting that Canada could be better off as the 51st state of the US, further fueling their reluctance to visit.

European Travelers Join the Trend

The trend isn't limited to North America. German tourists are also showing reduced interest in US travel, displaying a marked decline in hotel registrations, albeit less dramatic than that of Canadian and Mexican tourists. This shift comes at a time when Germany remains wary of the president’s ongoing tariff threats.

UK Holidaymakers Stand Firm