Entertainment

Ralph Lauren and Michael Kors Unveil a Dreamy, Romantic American Aesthetic at NYFW

2025-09-13

Author: Sophie

In a significant moment for fashion, Ralph Lauren now holds the title of the world's oldest major working designer following the passing of Giorgio Armani. At 85 years old and riding a wave of success, Lauren’s brand is experiencing a renaissance, with shares soaring by 35% in 2025 and yearly sales climbing to an impressive $7.1 billion.

Kicking off New York Fashion Week in style, Lauren hosted a luxurious show in his Madison Avenue studio that drew A-list stars, including Oprah Winfrey and Usher, who enjoyed the champagne service under dazzling chandeliers. Amid a backdrop of social unrest, Ralph Lauren’s enchanting vision of the American dream resonated more deeply than ever, offering a refreshing escape from current events.

The collection was a breezy celebration of summer, featuring button-down silk shirts layered over swimwear, vibrant sundresses in cheerful hues, and relaxed cricket sweaters paired with slouchy trousers. Long, elegant dresses with delicate straps and seashell jewelry evoked the ideal wardrobe of a glossy drama set in a chic East Coast beach house.

David Lauren, son of the designer, articulated the brand’s philosophy as selling 'a romantic story of how people want to live.' Ralph Lauren transcends mere fashion design, crafting a visual narrative synonymous with the American dream, akin to a modern-day Walt Disney.

The brand's resurgence isn't just about fantasy—pricing plays a crucial role as well. With items like the $318 sundress recently worn by Taylor Swift, Ralph Lauren stands in contrast to European luxury brands that have become out of reach due to inflated prices. The appeal of Ralph Lauren’s affordable Polo handbags and timeless cable-knit sweaters featuring the iconic logo continues to resonate with consumers.

Furthermore, with decades spent outfitting prestigious events like Wimbledon and the US Open, the brand has benefited from the growing international popularity of tennis.

At the conclusion of the show, Ralph Lauren took a moment to acknowledge the audience alongside his wife, Ricky, while fashion icon Anna Wintour, who remains influential despite stepping back from Vogue's editorship, sat front and center.

A Whimsical Tribute from Michael Kors

Following Lauren’s showcase, Michael Kors presented a similarly festive summer collection, inspired by a desire to bring the essence of Marrakech to Manhattan. His collection featured flowing tunics, fluid ankle-gathered trousers, and light sarongs.

In a recent preview, Kors remarked, 'No one knows how to dress any more, because cities that used to be cold are now hot.' He emphasized the importance of learning from those who live in warmer climates, advocating for the use of airy fabrics instead of the tight styles that have recently reemerged.

Both Lauren and Kors paid homage to the late Armani during their presentations. Kors shared a poignant memory of how Armani influenced his life, recalling the first Armani jacket he purchased at 19, marking it as a staple in his wardrobe.

Lauren echoed this sentiment, celebrating Armani’s enduring legacy and the 'foreverness' in his designs, recognizing him as a visionary who profoundly loved his family, friends, and homeland.