Alberta's Measles Crisis: A Call to Action

Dr. Sunil Sookram, Alberta's interim chief medical officer of health, recently declared that the province is grappling with its most significant measles outbreak in nearly four decades. This alarming situation has led to an urgent expansion of vaccination access and the launch of a widespread public awareness campaign.

Current Measles Situation in Alberta

As of now, Alberta has confirmed a staggering 210 measles cases, with 26 actively infectious. In response to this crisis, the province is increasing the number of immunization clinics and initiating a multilingual advertising blitz urging all Albertans to get their shots.

Health Minister Adriana LaGrange emphasized, "Getting immunized against measles is the most vital action you can take to safeguard yourself, your family, and your community." The goal is to encourage greater participation in the vaccination program.

Expanded Access to Vaccination Clinics

To combat this outbreak, Alberta is ramping up clinic hours across the central and southern health zones. Residents can now access walk-in services at several locations, including special evening and Saturday clinics designed specifically for measles vaccinations.

Alberta Health Services is prepared to open more clinic spaces and extend operating hours depending on increasing demand.

New Vaccine Options for Infants

In a significant move to curb the outbreak, infants aged six to 11 months in various zones will now have access to an early dose of the measles-containing vaccine. This addition complements the standard two-dose immunization schedule typically administered at 12 and 18 months.

Urgent Need for Community Protection

Dr. Sookram reiterated, "We are witnessing one of the largest outbreaks in nearly 40 years. When vaccination coverage drops, measles can spread rapidly. The best defense is vaccination. Protect your community—get immunized!"

New Measles Hotline Launched

To facilitate access to crucial information and services, Health Link has introduced a new hotline at 1-844-944-3434. Albertans can call to access immunization records, get advice on symptoms, and find local health clinics.

Know the Symptoms: Don't Ignore the Signs!

Measles typically starts with a high fever (38.3 C or above), followed by cough, runny nose, and red eyes. A characteristic red, blotchy rash usually develops three to seven days after fever onset, first appearing behind the ears and on the face, then spreading down the body.

Community Collaboration for Better Vaccination Rates

Public health officials are working closely with Alberta Health Services and community leaders in the most affected regions to enhance vaccination efforts. Thankfully, most cases have traceable sources, and monitoring is ongoing.

Multilingual Awareness Campaign Launching Soon

Since mid-March, Alberta's government has been urging citizens to check their immunization status via a social media campaign. This initiative is expanding to radio, print, and digital media under the tagline "Don’t get measles. Get immunized." The campaign will reach diverse communities with translations available in over 14 languages.

Tracking Vaccination Progress

Since March 16, vaccinations for measles have surged by 67% compared to last year. Albertans unsure of their vaccination status can easily obtain their records by texting "vaccine record" to 88111 or calling Health Link at 811.

Stay Informed and Safe!

Texting "measles" to 88111 will provide real-time information directly to your mobile device, keeping you informed during this critical outbreak. Protect yourself and your loved ones by staying updated and ensuring your vaccinations are up to date.