Technology

Nintendo Switch 2 Launch: A Global Sensation!

2025-06-08

Author: Emma

Gaming Fans Flock for Switch 2 Release

On Thursday, the highly anticipated Nintendo Switch 2 hit shelves around the world, generating electrifying excitement among gaming enthusiasts. Lines formed early outside stores, as fans prepared to snag one of the next-gen consoles that are expected to sell out quickly.

Sky-High Demand!

"The level of demand seems to be sky-high," remarked Serkan Toto, founder of Kantan Games consultancy, highlighting the overwhelming buzz surrounding the device.

Heartfelt Reactions from Fans

In the bustling Ikebukuro district of Tokyo, eager fans who won a lottery for the chance to purchase a console anxiously lined up before dawn. "I feel like I'm going to cry," exclaimed Yumi Ohi, a 30-year-old delivery contractor, capturing the emotional stakes of the moment.

Building on a Legacy

Since its debut in 2017, Nintendo has sold a staggering 152 million Switch consoles, fueled by mega-hits like The Legend of Zelda series and the pandemic sensation Animal Crossing: New Horizons. The Switch 2 retains the charm of its predecessor while boasting a larger screen and enhanced graphics, launching alongside the much-anticipated Mario Kart World.

Sales Projections and Investor Hopes

Last month, Nintendo projected sales of 15 million units for the Switch 2 in the coming financial year, alongside 4.5 million standard Switch units. Nintendo President Shuntaro Furukawa reassured fans and investors alike, promising to ramp up production to meet demand and bolster sales efforts to surpass these projections.

Nintendo Shares on the Rise

Investors are also riding high with Nintendo’s stock trading near all-time highs, having surged nearly 30% throughout the year. The excitement surrounding the Switch 2 is undeniably contributing to this upward momentum.

Pricing Breakdown

The Switch 2 comes with varying price points globally. In the US, the base model retails for $449.99, while the Mario Kart World bundle is priced at $499.99. In the UK, prices start at £395 ($517.83) or £429 for the Mario Kart bundle. Japanese customers have options as well, with a language-specific version at 49,980 yen ($339.36) and a standard model priced at 69,980 yen; the Mario Kart bundle fetches 53,980 yen.