Finance

Unlock Free Data While Travelling: Meet the New e-SIM Players Shaking Up the Market!

2025-05-26

Author: Nur

Score Free Mobile Data This June! Did We Mention It's Easy?

Dreaming of free mobile data while you travel? A Singapore-based start-up, Firsty, is making it possible—simply watch a few ads first! As June school holidays approach, Firsty is positioning itself to capture a share of a booming market expected to skyrocket to over 215 million users by 2028.

The Rise of Firsty and Its Game-Changing Strategies

Firsty, launched just last August, is already making waves by offering free mobile data in exchange for watching ads. Co-founder Vince Vissers touts Singapore as the perfect launchpad, given its status as a global hub with countless businesses reliant on constant internet access. Users can snag up to 300MB of daily data and enjoy unlimited access to essential apps—no upfront data costs necessary!

Meet Goose: The Competitive Contender

Not to be outdone, local firm Tuas launched its Goose eSIM last October, cutting competitive prices to capture attention. With rates as low as $1.50 for 1GB valid for one year, Goose is also breaking into the travel eSIM market, which has been thriving since the advent of eSIM-compatible devices in 2017.

How eSIM Technology is Redefining Connectivity

What exactly is an eSIM? Think of it as a tiny chip embedded in your device that functions like a physical SIM card, enabling seamless switching between providers and data plans. Today, more than 40 million people globally use eSIMs, with projections doubling by the year 2028.

A Data-Driven World at Your Fingertips

Both Firsty and Goose are tapping into online shopping platforms like Shopee, offering stunning deals for Singaporean travelers. Firsty opens access to over 165 countries and territories, while Goose boasts coverage in over 70 destinations.

Competitive Pricing and Offers You Can't Ignore!

While Firsty allows users to replenish data by watching more ads, Goose operates on a pay-per-use model. Alex, a savvy traveler, pointed out she prefers Klook for its unbeatable eSIM deals, such as 500MB for just $0.75 a day in Malaysia.

Big Players Are Still in the Game

Traditional local telcos like Singtel, M1, and StarHub are also stepping up their game, offering packages that start around $5 for 1GB of data in nearby countries. With fierce competition, eSIM providers must find ways to stand out.

Real Reviews: Are Users Buying the Hype?

However, not everyone is sold on the gimmick of watching ads for data. Local students and professionals have voiced concerns, highlighting that 300MB is often inadequate for leisurely social media scrolling and streaming. Many prefer sticking to trusted brands like Airalo, known for hassle-free service.

In Conclusion: The Future of Travel Connectivity Looks Bright!

Whether you opt for a free package with a catch or competitive rates from established players, the travel eSIM landscape is evolving rapidly. With innovation driving down costs and increasing accessibility, your next global adventure may just be one ad away!