Introducing The Rope: A Luxurious Leap into Solar Innovation

In a bold move that combines elegance with eco-consciousness, Tiffany & Co. has just launched its very first solar-powered watch, aptly named The Rope. This stunning timepiece marks a new chapter for the iconic luxury brand as they step into the world of sustainable horology.

Historical Roots and Design Inspiration

Solar watches may have graced the market since the 1960s, but Tiffany’s take on the concept brings a fresh vibe to the heritage. The Rope draws inspiration from the exquisite designs of Jean Schlumberger, a celebrated Tiffany designer whose artistry was rooted in textile traditions from his native Alsace, France.

Every detail of The Rope is a nod to luxury, featuring a double twist of polished 18K yellow gold that elegantly encircles the watch's face, framed by a dazzling halo of round brilliant diamonds. Customers can choose between two sizes—27mm priced at $25,700 and 33mm for $35,400—with options for a glossy black or white mother-of-pearl dial.

Powering the Future: Light as Your Energy Source

What sets this watch apart is its innovative power system. Forget the hassle of lithium batteries; The Rope harnesses light from any source—be it sunlight, indoor lighting, or even the gentle glow from your bedside lamp. Just two minutes of sunlight can fuel the watch for a remarkable 24 hours, ensuring that precision never dims.

This cutting-edge mechanism was crafted in collaboration with Swiss movement experts La Joux-Perret. The bespoke solar calibre sits gracefully beneath a semi-translucent dial, soaking up rays like a sunflower with an impressive eight-month power reserve—ready to keep time during those long, cloudy days or your late-night screen sessions.

A Statement Piece for the Conscious Luxury Consumer

With The Rope, Tiffany & Co. isn’t just introducing a timepiece; they're launching a sustainable luxury movement. This exquisite watch perfectly balances opulence and environmental responsibility, making it a must-have accessory for both watch lovers and eco-conscious fashionistas alike.