Technology

Nintendo Set to Ignite Gaming World with Switch 2 Launch on June 5

2025-06-02

Author: Jia

Excitement Builds for Nintendo's Next-Gen Console

Nintendo is gearing up to replicate the staggering success of the original Switch with the launch of the enhanced Switch 2 on June 5. This much-anticipated console is already primed for strong sales, even with its premium price tag.

A Powerful Upgrade

The Switch 2 boasts a larger screen and enhanced processing capabilities, aiming to capture the hearts of gamers worldwide. Since its launch in 2017, the original Switch has sold an impressive 152 million units, securing its place as the third best-selling video game console in history.

Challenges Ahead

However, it's not all smooth sailing for Nintendo. Company president Shuntaro Furukawa acknowledged potential hurdles, including fluctuating US trade tariffs and the willingness of buyers to invest in the new device. Furukawa pointed out that the Switch 2 is priced at US$449.99, over a third more than its predecessor, which may impact long-term sales momentum.

Anticipated Sales Surge

Despite these challenges, Nintendo forecasts an ambitious goal of selling 15 million units of the Switch 2 in the current financial year, aiming for initial sales figures similar to the original’s first year post-launch.

Not Just a Console, But a Gaming Experience

New titles like "Donkey Kong Bonanza" and "Mario Kart World" promise to elevate the gaming experience, though they come at higher prices. The former also marks a pivotal moment as the first $80 game in Nintendo's history.

Fan Enthusiasm and Market Readiness

Despite the steep prices, big Nintendo fans are buzzing with excitement. "This is what I wanted: a more powerful Switch without messing with the original's charm!" exclaimed gaming enthusiast Krysta Yang from the Kit & Krysta Podcast.

Innovative Features and Enhanced Connectivity

Packed with eight times the memory of its predecessor and magnetically attached controllers that double as a desktop mouse, the Switch 2 also introduces chat functionalities during online play and temporary game sharing—innovative features that could draw a broader audience and entice casual gamers.

Navigating Tariff Terrain

Nintendo's delay in pre-orders due to potential tariffs highlighted the concern for its North American market. Yet, despite initial apprehension, pre-orders sold out quickly across multiple regions, especially in Japan, indicating robust consumer interest.

A Record-Breaking Launch?

With pre-sale demand exceeding expectations, industry analysts predict that the Switch 2 may set new benchmarks for first-day sales. Some view this console as a pivot from family-friendly gaming to a more hardcore gamer-centric device, aligning with Nintendo's strategic vision.

As the launch date draws near, all eyes are on Nintendo, with many wondering if the Switch 2 will redefine gaming once again.