Health

Join the Fight: ADI's Paola Barbarino Kicks Off World Alzheimer’s Month 2025!

2025-09-01

Author: Nur

September Signals a Global Call to Action

September 1st marks the exciting launch of World Alzheimer’s Month, a pivotal time dedicated to raising awareness about dementia worldwide. This year, Alzheimer's Disease International (ADI) is calling on individuals everywhere to engage in meaningful conversations about dementia.

A Powerful Message from Paola Barbarino, CEO of ADI

In a heartfelt video message, Paola Barbarino, the CEO of ADI, emphasizes the importance of collective action in advocating for those impacted by dementia. "We have reached our annual World Alzheimer’s Month, a truly global campaign uniting millions to promote greater understanding of dementia and offer support for those living with the disease, and their caregivers," she stated.

The Urgent Reality of Dementia

Barbarino highlights the shocking statistic that by 2030, approximately 78 million people will be living with dementia globally. "Dementia is affecting our communities across the globe, touching lives in every corner of the world," she noted.

Let’s Spark Curiosity: This Year’s Theme!

This year’s theme, "Ask About Dementia. Ask About Alzheimer’s," invites everyone to cultivate curiosity and initiative. Barbarino encourages people to reflect on this essential question: "What do your loved ones really know about dementia?" The goal is to foster informed discussions that lead to genuine understanding and meaningful action.

How You Can Make a Difference

Getting involved is easier than you think! Use the hashtags #AskAboutDementia and #AskAboutAlzheimers in your social media posts, display awareness posters in your workplace, or connect with your local Alzheimer’s association. Whether it’s walking for memories or simply sharing information, every little effort counts.

Knowledge is Power!

Barbarino stresses that the right information can transform lives. Timely diagnoses and appropriate support systems not only improve care but also help dismantle stigma and combat isolation. This World Alzheimer’s Month, take the initiative to be a voice of change and ignite conversations in your community.

Together, Let’s Ask About Dementia!

As we kick off this month of global awareness, remember: your questions can spark vital conversations about dementia. Join the movement, and let’s take a stand against the silence and stigma of dementia together!

Thank you for being part of this important cause!