Get ready to swoon! Actors Go Yoon Jung and Cha Eun Woo are stealing hearts with their enchanting chemistry in a new campaign film that has just dropped, marking their first time collaborating on an ad.

Directed by the acclaimed Yoo Kwang Hong, known for his exquisite storytelling and aesthetic flair, this campaign beautifully showcases the unique allure and synergy between the two stars. The film transports viewers into what feels like an intimate romantic movie scene.

The concept revolves around the theme of "name," delving into the intimate significance of speaking someone's name. It masterfully captures that magical moment when unclear feelings blossom into something undeniable, illustrating the electrifying connection when two souls meet. The poignant eye contact between Go Yoon Jung and Cha Eun Woo resonates deeply, sparking a spectrum of emotions and interpretations.

To enhance the film’s soft and evocative mood, a 16mm film camera was employed, imbuing the visuals with a rich texture and a heartfelt essence that digital filming simply can't replicate. This creative choice results in a cinematic experience that feels warm, lyrical, and deeply engaging.

Mark your calendars for May 13 at 10 AM, when the campaign film premieres on the Marithé et François Girbaud YouTube channel in both 15-second and 30-second formats. Catch it on various platforms, including TV commercials, Netflix, and public displays along Dosan-daero, subway stations, and even on Korean Air flights. Get ready for a heartfelt visual journey!