Dynamic Pop-Ups at Major Airports!

In a bold move, PyD has unveiled captivating pop-up campaigns for the fragrance brands Tous and Scalpers at Adolfo Suárez Madrid–Barajas and Bilbao airports, collaborating with Avolta and Lagardère Travel Retail.

Tous' Dazzling Fragrance Launch!

At Madrid–Barajas Terminal 4, Tous pulls out all the stops with a spotlight on its latest scent, Kaos. This vibrant new fragrance is showcased in a striking pop-up that offers travelers a unique gift-with-purchase: a chic, special-edition vanity case designed to reflect the fragrance's bold character.

Kaos captivates the senses with its exciting top notes of red fruit sorbet, pear, bergamot, and lemon. As it unfolds, a floral heart of jasmine sambac, rose, and peach reveals itself, before settling into a luxurious dry-down of white woods, white musk, crystal moss, and praline, crafted by the talented perfumers Ane Ayo and Olivier Cresp.

Scalpers: The Fragrance Experience!

Meanwhile, at Bilbao Airport, Scalpers is turning heads with its entire fragrance collection, especially The Band—an enticing duo designed for both him and her. Located within the Aelia Duty Free store, the pop-up draws inspiration from the iconic Guggenheim Museum's architecture.

The Band for Him, crafted by perfumers Pierre-Constantin Guéros and Agusti Vidal, marries spicy top notes of black pepper, grapefruit, and ginger with a sophisticated heart of patchouli, diviniris, and geranium. This captivating scent concludes with a robust base of tonka bean, leather, cedar, and white tobacco.

Don't Miss Out!

With not only exclusive fragrances but also enticing gifts, these pop-up experiences at Spanish airports are sure to captivate any traveler looking for something special. Don't miss your chance to indulge in these luxurious scent offerings!