Embracing the Niche

In a bold declaration, Marcin Iwiński, co-founder of CD Projekt Red — the studio behind the blockbuster The Witcher 3 — confirmed that the company is committed to its "niche" of AAA RPG, open-world, narrative-driven games.

Learning from Experience

Iwiński shared insights about the studio's evolution, stating, "We have to be razor-sharp focused. We cannot take on too many projects at once, despite the temptations to explore new ideas. We’ve tried, and it hasn’t worked out, so we’re dedicated to what we excel at and will put our all into it."

Strategic Shift

According to Iwiński and fellow executive Adam Badowski, this strategy was pivotal in shifting CD Projekt from a single-project studio to one that embraces multiple endeavors. Badowski emphasized that their focus is now exclusively on developing AAA RPGs that tell compelling stories.

Navigating Industry Temptations

"It sounds simple, but as we grow, it gets challenging with all the trends in the industry," Iwiński noted. "It's tempting to chase what others are doing, but we need to stay grounded and true to our craft. Spreading ourselves thin means risking quality."

The Mighty Witcher Franchise

The Witcher 3: Wild Hunt has been a phenomenal success, boasting over 60 million copies sold globally. This staggering number doesn’t even account for its popular expansions!

Exciting Updates on the Horizon

This week, CD Projekt announced an exciting patch for The Witcher 3 set to launch in 2025, celebrating its 10th anniversary. The update will introduce cross-platform mod support for PC, PS5, and Xbox Series X/S — making modding easier and more accessible than ever.

What's Next for The Witcher?

As for The Witcher 4? Production is in full swing, but fans will have to wait until at least 2027 for its release. In addition to this highly anticipated title, CD Projekt is also working on Cyberpunk 2, Project Sirius — a multiplayer Witcher game, Project Hadar, and a remake of The Witcher 1, promising fans a lot to look forward to in the coming years.