
BLACKPINK’s Jennie Sparks Buzz with Luxe Office Purchase in Seoul
2025-09-03
Author: Wei Ling
BLACKPINK's Jennie is the talk of the town after a recent social media post about her latest investment drew an astonishing 82,000 views! Fans and netizens alike are buzzing over her impressive wealth and savvy business moves.
Renting the Heights of Luxury
The spotlight is on Jennie’s company, ODD ATELIER, which has made waves by renting an entire premium office building in the swanky Hannam-dong area of Seoul. This move marks a significant upgrade, with the agency relocating from its current office in Itaewon to a stunning four-story structure boasting breathtaking views of the Han River.
A Property Worth Millions!
The new office, set to open in November after some renovations, is impressive, covering nearly 1,000 square meters across five levels. Designed by the esteemed architect Hong Tae Seon, it features high-end finishes and a gallery-like exterior that ooze sophistication. The rooftop provides magnificent panoramic vistas of the Han River, making it a coveted space.
A Serious Investment
However, it’s the cost of this luxurious property that has tongues wagging. Estimates indicate that rental deposits could range from 1.5 billion to 2.5 billion KRW (approximately $1.07 million to $1.79 million USD), with monthly rent hitting between 60 million and 80 million KRW (around $43,000 to $57,300 USD). The entire building is valued at a staggering 45 billion KRW (about $32.2 million USD).
Demonstrating Star Power
This bold move has sparked discussions about Jennie's financial prowess as a solo artist. As the face of multiple high-profile brands, particularly within the luxury fashion world, her collaborations with Chanel are clearly paying off. Fans are noting that Jennie's significant investment reflects her earning power in the entertainment industry.
K-Pop's New Real Estate Moguls?
Many netizens have expressed admiration for Jennie's financial savvy. Unlike many other celebrities who often dabble in traditional real estate ventures, K-pop icons like BLACKPINK's members are showcasing their ability to leverage their wealth effectively, steering clear of common investment pitfalls. Jennie's strategic investments hint at a new wave of affluent K-Pop stars ready to break the mold!