
Apple Watch Faces Two Consecutive Years of Shipment Declines – What's Behind the Drop?
2025-05-17
Author: Siti
Apple Watch Shipment Struggles: A Two-Year Trend
In a surprising turn of events, Apple Watch shipments have experienced two consecutive years of decline. According to Counterpoint Research, shipments plummeted by 19% in 2024. The reason? A notable absence of a new budget-friendly SE model, which has left consumers wanting.
Will a New SE Model Revitalize Sales?
As we eagerly await Apple's September event, questions linger about whether the introduction of an updated SE model and feature enhancements for the Watch lineup could reverse this trend. Apple enthusiasts are optimistic but highlights from the tech community suggest it's time for Apple to kick things into high gear.
Don't Forget to Update Your Apple Watch!
This week, Apple also rolled out watchOS 11.5. Although it doesn't boast groundbreaking features, updating your Apple Watch will ensure optimal performance and bug fixes. Keeping your device updated is essential for a smooth experience!