Introduction

On December 27, KST, ADOR made headlines with a bold announcement regarding their legal actions aimed at protecting the rights of their popular girl group, NewJeans. The music label issued a lengthy notice detailing their ongoing fight against what they termed “malicious activities,” which encompass a range of offenses such as defamation, personal attacks, sexual harassment, and the dissemination of false information about the group.

ADOR's Legal Actions

In the statement, ADOR highlighted their previous successes in combating these issues, mentioning that several perpetrators had already faced substantial legal repercussions for their actions. Notably, the Supreme Court has imposed fines amounting to millions of won against individuals who manipulated and circulated explicit images of the artists. Furthermore, multiple penalties have been levied against those responsible for disseminating defamatory comments. The label also reported that law enforcement is currently investigating several anonymous individuals who have posted harmful content.

Evidence Accumulation

Moreover, ADOR claimed to have accumulated evidence of activities infringing upon NewJeans’ rights and has reported these cases to authorities. Among the violators were those making derogatory remarks about the artists’ nationality and appearance, alongside comments that sexually objectified them. This announcement came on the heels of a troubling incident involving member Hanni, who faced a slew of hateful comments and harassment related to visa issues made public just a week prior.

Public Response and Backlash

In their notice, ADOR expressed gratitude for the fanbase's ongoing support for NewJeans, reassuring them of their dedication to safeguarding the artists' rights. However, this announcement did not resonate well with everyone. Korean netizens quickly voiced their disdain, arguing that ADOR’s focus should turn inward, claiming that NewJeans needed protection from their own parent company, HYBE, rather than external threats.

Social Media Reactions

The public response was filled with scathing remarks, including: - "These people are really shameless." - "What’s all this when you guys are the ones making the malicious comments?" - "Just slap yourselves across the face. That’ll do." - "If they sue the people violating their artists’ rights, then wouldn’t they be meeting all the HYBE executives at the police station?" - "It seems like they’re talking about protecting their artists only to use it later. I’m not falling for it."

Conclusion

This has sparked a larger conversation in the K-pop community about the dynamics between artists and their management companies, raising questions about who truly has the artists' best interests at heart. With ADOR now in the spotlight, it remains to be seen how they will navigate this complex situation and regain the trust of both their artists and fans. Stay tuned as more developments unfold!