Mark Your Calendars for September 4th!

Samsung is set to make waves once again with its upcoming virtual Unpacked event on September 4th, just ahead of Apple's highly anticipated iPhone launch. This sneaky timing isn't just a clever move to steal some of Apple's spotlight—it's perfectly lined up with the kick-off of IFA in Berlin, one of the largest tech trade shows in the world.

What to Expect?

While the official event invite is low on details, the excitement is palpable. Tech enthusiasts are buzzing with speculation about potential upcoming announcements. Could we finally see the long-rumored trifold smartphone? The unfolding cube design featured in the invite has sparked hopes that Samsung might unveil a game-changing device just in time for IFA.

How to Watch Live!

If you're an early riser—or a night owl—the event kicks off at 5:30 AM ET / 11:30 AM CET. For those who prefer a more civilized viewing experience, the stream will be available on Samsung.com and their YouTube channel. So, set your alarms or catch the highlights later!