Luka Dončić Takes the Crown!

In an exciting announcement, the NBA and the National Basketball Players Association revealed that Luka Dončić of the Los Angeles Lakers has rocketed to the top of the charts for the most popular NBA jerseys in the 2024-25 season. Not only does this highlight his immense talent, but it also marks a historic moment as he becomes the first international player to claim this title!

The surge in Dončić's jersey sales comes on the heels of his recent trade to the Lakers and a remarkable 21% increase in overall sales on NBAStore.com compared to last year. This leap signals just how much fans are embracing this extraordinary player.

Jersey Sales Soar Amidst Fierce Competition!

Dončić's dominance isn’t only limited to his jersey sales. Since the 2012-13 season, no other player aside from LeBron James or Stephen Curry had topped this list until now, finally breaking their long-standing grip on the title. Prior to Dončić, New York Knicks' Carmelo Anthony was the last to hold this position.

Social Media Spotlight!

In addition to merchandise sales, the NBA also shared the most-watched plays from the season. Ja Morant of the Memphis Grizzlies captured fans’ attention with jaw-dropping layups, raking in an astonishing 286 million views. Meanwhile, Stephen Curry's mesmerizing behind-the-back crossover against the Phoenix Suns was viewed 136 million times.

The Most Viewed Players!

Luka Dončić also made waves on digital platforms with a staggering 1.82 billion views this season, placing him alongside legends like LeBron James, who led with 3.23 billion views, and Curry, at 2.56 billion. Emerging superstar Shai Gilgeous-Alexander of the Oklahoma City Thunder significantly boosted his visibility, tripling last season’s views to reach 1.06 billion.

International Stars Shine!

The list also showcases a surge of international talent, with four out of the top 15 players hailing from outside the U.S. Among them, the sensational Victor Wembanyama from France and top performers like Nikola Jokić and Giannis Antetokounmpo are leading the way.

Top 5 Players in Jersey Sales!

Here’s the rundown of the top players in jersey sales for the season:

1. Luka Dončić, Los Angeles Lakers 2. Stephen Curry, Golden State Warriors 3. LeBron James, Los Angeles Lakers 4. Jayson Tatum, Boston Celtics 5. Jalen Brunson, New York Knicks.

As fans eagerly await more action, it’s clear that Luka Dončić's star is rising higher than ever!