Lionsgate's Strong Start in 2024

In a remarkable box office turn this January, Lionsgate has celebrated its first No. 1 opening of 2024 with "Den of Thieves 2: Pantera," which is projected to exceed $15 million in its opening weekend. This performance mirrors the success of the 2018 original film, positioning 'Pantera' as a promising sequel.

Film Details and Audience Reception

Under the direction of Christian Gudegast, the film brings back stars Gerard Butler and O’Shea Jackson Jr., as it dives into the dark underbelly of diamond heists and criminal conspiracies in Europe. The movie has garnered a solid B+ CinemaScore from audiences, with PostTrak reporting an impressive average rating of four stars. The demographic of the audience was notably diverse, comprised of 31% Caucasian, 31% Latino and Hispanic, 25% Black, and 6% Asian viewers.

Box Office Trends and Regional Success

Prominent ticket sales have occurred in Southern regions like South Central and the Midwest, with the Harkins Estrella Falls theater leading in profits with over $21,000 so far. Despite not being shown in IMAX, premium large formats are contributing to 31% of total box office revenue, signaling a robust viewership.

Impact of Social Media Buzz

Engaging social media buzz has played a significant role in generating interest for "Den of Thieves 2." With an online presence tallying 108.4 million across platforms such as X, Facebook, Instagram, and TikTok, the anticipation has reached fever pitch. 50 Cent, a producer and co-star of the film, boasts 119.3 million followers alone. The dialogues suggest a favorable reception, as fans draw parallels with successful heist films, with many expressing eagerness to see where the sequel's plot will lead.

Competition from 'Better Man'