
Is Google's Gemini in Chrome the Dawn of a New AI Era?
2025-05-25
Author: Yan
Imagine having an AI assistant at your fingertips while browsing the web — that's exactly what Google is promising with its new Gemini integration in Chrome. This innovative feature allows users to engage with an AI-powered assistant directly from their browser, revolutionizing the way we interact with information online.
Gone are the days of jumping back and forth between applications. With Gemini, simply click the newly added button in the top-right corner of Chrome and start a conversation. This assistant is not just any chatbot; it can 'see' your screen and analyze content as you navigate!
Currently, the Gemini experience is exclusive to AI Pro and AI Ultra subscribers, who have access to the Beta, Dev, or Canary versions of Chrome. Yet, this exclusive access merely scratches the surface of what Google envisions for the future.
During my test drive of Gemini, I tasked it with summarizing articles from The Verge and hunting down gaming news. It highlighted the new Game Boy titles on Nintendo's Switch Online, the upcoming Elden Ring film, and the massive update for Valve's Steam Deck.
However, the AI's limitations became apparent: it can only summarize visible content, meaning you need to display certain sections, like comments, for it to provide insights. Switching tabs? No problem — but remember, it can only draw information from one at a time!
For those moments when typing feels like a chore, Gemini's 'Live' feature allows you to simply speak your questions. This proved particularly helpful while watching YouTube tutorials. For instance, during a home renovation video, I asked about a tool in use, and Gemini correctly identified it as a nail gun. It even helped pinpoint components on a motherboard!
One of my favorite moments was when I asked Gemini to pull up recipes from a cooking video — no need to write anything down! It was equally adept at highlighting products from an Amazon search.
Yet, as with any technology, Gemini isn't flawless. When I asked about MrBeast's whereabouts during a video exploring Mayan ruins, it hesitated. 'I don’t have real-time information,' it said. After prompting again, it simply referred me to the video's description. A similar situation arose when I sought a link for a specific pair of pliers; again, it cited its lack of real-time access but managed to find alternatives.
Sometimes, Gemini's answers felt a bit verbose for the small pop-up window, especially on my MacBook Air. A priority of AI should be offering quick and concise responses, but Gemini didn't always deliver that unless I specifically asked.
Despite these growing pains, it's easy to envision Gemini evolving beyond simple Q&A. Google aims to make its AI more 'agentic,' meaning capable of performing tasks on your behalf. I found myself longing for the ability to ask Gemini to place an online food order or even bookmark pages for vacation planning.
With Project Mariner's upcoming 'Agent Mode,' Gemini is set to manage multiple tasks simultaneously and search the web for you. Could this monumental shift eventually extend to its integration in Chrome? Only time will tell!