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Google Takes on Microsoft in Cloud Antitrust Battle: What You Need to Know!

2024-09-25

Google's Antitrust Complaint against Microsoft

In a major move this week, Google has lodged an antitrust complaint with European Union regulators, targeting Microsoft’s cloud service practices. According to reports from CNBC, Google, currently the third-largest player in the cloud market—trailing Microsoft and Amazon—claims that Microsoft imposes unfair licensing agreements for its Azure cloud services, which hinder the use of Windows Server and Office products on competing cloud platforms.

Allegations of Unfair Markups

Google Cloud's Vice President, Amit Zavery, has been vocal about these issues, stating that Microsoft reportedly charges customers an astronomical 400% markup to utilize Windows Server on other cloud providers, a fee that conveniently does not apply to users of Azure. This strategy not only raises costs for businesses looking to diversify their cloud setups but also reinforces Microsoft's dominant position by discouraging migration to alternative options.

CISPE's Recent Settlement and Division in the Industry

This complaint comes on the heels of a recent settlement between Microsoft and the Cloud Infrastructure Services Providers in Europe (CISPE), which represents various European cloud businesses. CISPE had previously expressed similar concerns regarding Microsoft’s licensing practices but withdrew its own EU complaint earlier this year after negotiating terms that would allow local providers to utilize Microsoft applications and services more freely. Notably, Google was not involved in this settlement, indicating a divide within the industry regarding Microsoft’s practices.

Independent Initiatives and Industry Skepticism

Moreover, CISPE is launching an independent initiative named the European Cloud Observatory (ECO), which will involve collaboration among Microsoft, cloud infrastructure vendors in Europe, and European customer associations. However, skepticism remains, with Amazon Web Services criticizing the deal, arguing that Microsoft has only made minimal concessions and highlighting persistent barriers faced by cloud customers.

Microsoft's Response and Ongoing Investigations

Microsoft, in response to Google's complaint, expressed displeasure, with spokesperson Robin Koch stating that Microsoft had already amicably resolved similar issues with various European cloud providers. Koch added defiantly that Google’s efforts are likely to meet with similar resistance from the European Commission, especially now that Microsoft asserts its business practices are in line with EU regulations.

Increasing Scrutiny on Microsoft

Additionally, Microsoft is under increasing scrutiny elsewhere. In the UK, regulators are investigating the cloud practices of both Microsoft and Amazon, mounting pressure from various fronts. Furthermore, the Federal Trade Commission in the United States is investigating the companies' investments in artificial intelligence, correlated with their cloud services.

Conclusion: A Battle for the Future of Cloud Computing

As this battle unfolds, it seems clear that the rivalry between Google and Microsoft is deeper than just market share—it's a fight over the future of cloud computing. Stay tuned as we bring you the latest updates on this developing story!