Get ready, Hong Kong!

This fall, the city will come alive with the vibrant splendor of South Korean culture as the highly anticipated Festive Korea returns for 2024 under the exciting theme “Jam Korea.” Scheduled for October and November, this festival promises an incredible array of over 30 events that celebrate everything from visual arts and films to sports, food, and education.

Festival Kickoff

Kicking off the festivities on October 5 and 6, PMQ will transform into Korea Square, an all-day marketplace where attendees can indulge in a variety of stalls, immersive experiences, and fun game booths. Families can bring their children to a special EDM club designed just for kids, participate in the lively K-Quiz Golden Bell (inspired by the popular Korean variety show, Star Golden Bell), and test their skills in the entertaining International Space-Out Competition.

Theatre and K-Pop Events

Mark your calendars! For theatre lovers, the Korean musical Finding Mr. Destiny, originally adapted into a hit film featuring Gong Yoo in 2010, will be showcased at Hong Kong City Hall from October 24 to 27. And for the K-pop enthusiasts, the K-Pop Community Festival 2024 at the Kwai Tsing Theatre on November 2 is a must-attend event that will feature electrifying performances and opportunities for fans to showcase their dancing talents.

Open Air Music Extravaganza

As the festival continues, prepare for a memorable night outdoors at the Open Air Music Extravaganza on November 29, where beloved ballad artist Sung Si-kyung will serenade audiences alongside Hong Kong’s own Hins Cheung. This event promises to blend genres beautifully, celebrating the harmonious mix of classical, K-pop, and Cantopop music.

Art, Film, and Competitions

Additionally, the Korean art scene will take center stage at the Korean Ceramic Pavilion: Fine Art Asia 2024 located at the Hong Kong Convention and Exhibition Centre, showcasing exquisite traditional ceramic art, including breathtaking moon jars and celadon pieces. Film buffs won’t want to miss the special Korean film showcase, and esports fans are invited to join the competitive excitement at the PUBG Mobile Tournament championships. Foodies can also put their culinary skills to the test in the thrilling K-Food MasterChef competition.

Conclusion

With so much to see and do, Festive Korea 2024 is set to be a remarkable celebration of South Korea that no one should miss. Ready for the adventure? Because this month will be bursting with everything K-culture, and you won’t want to miss a single moment!