ARTnews Launches ARTnews Asia

In a groundbreaking move, ARTnews has unveiled plans to launch a new edition called ARTnews Asia, scheduled for release next year in partnership with Luxetech Ventures—a leader in the luxury and art market development. This dynamic digital platform will be headquartered in the bustling city of Hong Kong and aims to cover the vibrant art and cultural scenes of Southeast Asia, Macau, and South Korea through various channels including web, mobile, social media, and live-streaming events.

Target Audience

Targeting a staggering demographic of approximately 900 million individuals, ARTnews Asia seeks to connect with a diverse and multicultural audience eager for insightful art coverage.

Quote from Luke Bahrenburg

"We're excited to extend the reach of ARTnews into Asia, where contemporary art beautifully embodies the region's rich heritage and innovative spirit," stated Luke Bahrenburg, president of luxury sales at Penske Media Corporation. He emphasized the rising prominence of cities such as Hong Kong, Bangkok, and Kuala Lumpur as hotbeds for international art, showcasing diverse styles and perspectives that provide a fresh influx of creativity to the global market.

Evolving Art Investment Landscape

According to Vladimir Lyaporov, managing partner at Luxetech Ventures, the art investment landscape is evolving rapidly. "Art is becoming a crucial component of private investment strategies as more individuals engage in this space, driven in part by technology. Once thought to be a domain reserved for the ultra-wealthy, art is now capturing the imagination of a broader audience, generating demand for expertly curated information on emerging talents and can’t-miss events."

Shifting Dynamics in Art Flow

As interest in local art trends upward among affluent Asian collectors, Asia boasts the highest proportion of private wealth allocated to art across the globe. The once predominant flow of art from the West to Asia is beginning to shift, with major galleries and investors increasingly investing in Asian art. This shift heralds a burgeoning global presence for Asian galleries and art advocates, like Adrian Cheng, who have begun to receive international recognition for their impactful role in merging art with commerce.

Promise of ARTnews Asia

ARTnews Asia promises to provide an exceptional platform for art collectors, professionals, and enthusiasts in major cities like Hong Kong, Singapore, and Seoul. The edition will feature an array of high-quality content and engage audiences with exclusive live-stream events.

Upcoming Launch Details

Stay tuned for the announcement of the editorial team later this year. ARTnews Asia is set to make its digital debut alongside a collectible print edition in March 2025, coinciding with Art Basel Hong Kong and the flourishing Hong Kong Art Week. Don't miss out on this thrilling new chapter in the global art scene!