Technology

Apple's iPhone 17 Pricing: Exciting News Ahead!

2025-09-02

Author: Chun

Get Ready for iPhone 17: Could Prices Stay the Same?

In just a week, Apple will reveal its highly anticipated iPhone 17 series, and contrary to widespread expectations of a price hike, there may be good news on the horizon!

JPMorgan's Surprising Forecast

JPMorgan has shared its latest insights ahead of Apple's grand launch, igniting hope among consumers with a report that suggests minimal price changes for the iPhone 17 lineup.

Historically, analysts have anticipated increases across almost all new models except possibly the entry-level iPhone 17. Yet, JPMorgan hints that there might be just one modest price bump—which could even be argued as a consistency instead.

Projected iPhone 17 Pricing Breakdown

Here's how JPMorgan envisions the prices shaping up: - **iPhone 17**: $799 (no change) - **iPhone 17 Air**: $899-$949 (no change or a slight $50 increase) - **iPhone 17 Pro**: $1,099 (a $100 increase, but with more storage) - **iPhone 17 Pro Max**: $1,199 (no change)

Notably, the iPhone 17 Pro is the only model destined for a price increase, which may come justified due to its enhanced storage capacity.

Enhanced Storage in the Pro Model

Unlike its predecessor, which started at 128GB for $999, the iPhone 17 Pro is expected to kick off at a more generous 256GB. This shift could mean consumers pay the same price for more storage—an exciting proposition for those seeking enhanced functionality.

The iPhone 17 Air: A New Contender?

However, the spotlight also shines on the new iPhone 17 Air. As it replaces the Plus model, its distinctive design could warrant a higher price tag. While pricing starts at $899, a leap to $949 isn't out of the question considering its ultra-sleek form factor.

If JPMorgan's predictions hold true, the retail cost of the iPhone 17 lineup might mirror that of last year's iPhone 16 series, with only minor adjustments for the storage in the Pro model.

Your Thoughts?

Are you bracing for a price increase on the iPhone 17? Share your thoughts with us!