A game-changing emergency alert system is rolling out today for Nova Scotians! The newly launched NS Alert app promises to keep even the most remote residents informed during critical situations.

This FREE app is revolutionary, supporting older 3G networks and Wi-Fi connections. That means even in areas with poor cellular coverage, locals can receive vital emergency alerts—something the existing national Alert Ready system can't guarantee due to its reliance on LTE or 5G networks, which leave rural Nova Scotians in the lurch.

Kim Masland, Minister of Emergency Management, stressed the importance of timely notifications: "We are increasingly facing emergency situations in our province. The right alert at the right time can literally save lives, especially for those living in rural areas." She's committed to enhancing cellular capacity alongside the launch of this lifesaving app.

Customize Your Alerts!

The NS Alert app empowers users to personalize their notification settings. Here's how:

1. **Types of Alerts**: Choose between 'critical alerts' that interrupt phone use to deliver urgent messages, and 'advisory alerts' for less immediate information like road closures.

2. **Community Scope**: Set your preferences for notifications based on multiple communities—whether it's your home, workplace, or relatives' locations. You can even receive alerts based on device location!

3. **Language Options**: Receive alerts in your preferred language. The app supports English, French, and can translate messages into 32 additional languages.

Expert Opinions Support NS Alert!

Local leaders are voicing their approval. Warren MacLeod, Chief Administrative Officer for the Municipality of Shelburne, hailed the app's ability to bridge coverage gaps, stating, "Residents in rural areas can now access the same life-saving alerts as those in urban centers. Quick alerts give them critical time to act and stay safe."

Greg Jones, President of the Fire Service Association of Nova Scotia, echoed this sentiment, noting the improved access to reliable alerts.

Facts You Need to Know!

- The NS Alert app is available for free download on both the Apple App Store and Google Play.

- The development of NS Alert represents a significant step forward in public education about emergency warnings, as highlighted in the Mass Casualty Commission's report.

- For areas not served by Alert Ready, the NS Alert app will be the sole provider of emergency notifications.

- In total, the province invested $1 million to launch this essential service, partnering with Alberta's Public Emergency Alerting Services Inc.

Stay Safe, Nova Scotia!

With the introduction of NS Alert, rural communities can finally stay informed and prepared for any emergency situation. Download the app today and be part of a safer Nova Scotia!